What's in a Name?

What's in a Name?

Today, when I scroll through the Body Aware website and read the product reviews and descriptions, I see people often call their product panties. ...

Read more
Risky Business

Risky Business

Do you remember the advice Miles gives to Joel in the classic 80s film Risky Business?  Joel’s parents had just left town leaving him alone for a w...

Read more
What Makes Underwear Erotic?

What Makes Underwear Erotic?

If you go to any of the major online retailers for men’s underwear, each of them has a menu of categories on the top of the page – trunks, briefs, ...

Read more
Sheer Delight

Sheer Delight

It should be clear by now that sheer underwear for men is becoming more and more popular.  Whether it is lace or mesh or some other kind of fabric,...

Read more
Would You Dare to Go Bare?

Would You Dare to Go Bare?

I'll admit it, I'm a bit of an exhibitionist. I have no problem wearing a thong or even less in public. But let's be honest. There is still...

Read more
The Way We Were

The Way We Were

We wanted to share this interesting message from one of our first customers:  "I have been one of your customers since the 1980s. In those days, ...

Read more
The Invisible Strut Thong

The Invisible Strut Thong

I hope I am not the only one who thinks or feels this way, but when I order a new pair of underwear online, I am full of excitement and anticipatio...

Read more
My Brief History of Undies

My Brief History of Undies

(model above wears the Smooth Strut Thong) Periodically, I ask myself why I like good underwear so much and how my interest in it all got started. ...

Read more